Esse Change Juicy, or simply called Change Juicy, is a breakthrough from R&D KT&G Indonesia based on the market response from Esse SKM, which seems to have quite good growth for an international brand. It is possible that KT&G Indonesia has a market share of more than 3% of all cigarette sales in Indonesia. The success of Esse Change Applemint Capsule and Esse Change Grape may have made KT&G look for other innovations that suit its target market, namely millennials. The choice of tropical fruit might (with the hint of mangosteen and mango fruits) in this cigarette flavor is thought to have results that can attract millennials to try and taste this cigarette.
0.8mg Nicotine, 12mg of Tar.
Price is for 1 sleeve Note: 1 sleeve = 10 packs = 200 cigarettes
